Sometimes, the abundance of fonts feels overwhelming, and we can get lost in the sheer quantity of choices.
At Adobe MAX, Monotype set out to demystify the expanse of type choices, help attendees discover typographic gems, and feel an emotional connection to type.
Through visiting our Adobe Max booth and interacting with our universe-themed activations, attendees left feeling more inspired and confident when choosing fonts. 81,365: Impressions across Monotype Adobe Max content Average reach per post: 9,800+ (vs 4000 benchmark) 10,000+ live Podcast episode downloads